01 / MEDIA PRODUCTION
YouTube & Short-form Production
From an idea to its structure, editing and captions. We create YouTube videos and vertical short-form content with each platform’s viewing experience in mind.
MEDIA PRODUCTION / TOKYO HOSPITALITYBUSAN × TOKYO
STORIES
in MOTION
Stories for the screen.
Spaces for the stay.
YouTube videos and short-form production,
alongside hospitality through our Japanese company.
YHcompany connects experiences across media and spaces.
MEDIA IS OUR CRAFT.YOUTUBE / SHORT-FORM PRODUCTION
YH — 01
YH / MEDIA9:16
MAKE
IT MOVE.
IT MOVE.
FRAME BY FRAME.
CONTENT PLANNING
EDITING / CAPTIONS / SOUND
EDITING / CAPTIONS / SOUND
YOUTUBE VIDEO ✳SHORT-FORM ✳STORY FIRST ✳BUSAN × TOKYO
YHCOMPANY / BUSINESS AREAS
On screen. In the city.
Two businesses, clearly defined.
The time spent watching a story and the time spent staying in a city. Across these distinct fields, we focus on the flow of an experience and clarity of communication.
02 / TOKYO HOSPITALITY
Tokyo Hospitality
We operate a hospitality business in Tokyo through our Japanese company, considering the character of a space, everyday convenience and the experience of a stay.
MEDIA / OUR CRAFT
Planning, editing, captions and sound.
Connected by one story.
01
Content planning
We clarify the subject and intended audience, set priorities and shape the opening, development and conclusion.
02
Video editing
Each scene needs its own pace. We connect footage while considering people, action and the context of the story.
03
Captions & information
Readable text and an appropriate amount of information help viewers follow the content without obscuring important visuals.
04
Sound & rhythm
Dialogue, original audio and music each have a role. We consider the balance of sound alongside the visual flow.
PRODUCTION / WORKFLOW
From an idea to a direction.
A process built through discussion.
Purpose & audience
We begin by identifying what the video should communicate and who it is intended to reach.
Format & materials
We review the platform, expected length, number of videos and available source materials to clarify the work.
Structure & expression
We discuss scene order, editing direction, captions and the role of sound in relation to the content.
Review & delivery
We review the story’s flow and visual communication. Timelines, revisions and delivery formats are agreed for each project.
TOKYO / HOSPITALITY
A day in the city.
A place to return to.
We operate a hospitality business in Tokyo through our Japanese company, considering the character of a space, everyday convenience and the experience of a stay.
YHCOMPANY / MEDIA & HOSPITALITY
Connecting experiences across media and spaces.